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10 Best Digital Marketing Courses in Kanpur in 2026

Eshu Sharma
Written ByEshu Sharma
Calendar IconUpdated on 23 Feb 2026 | 22 min Read
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TL;DR

Digital marketing courses in Kanpur are –  Kraftshala Marketing Launchpad, Rank Keywords, LI-MAT Soft Solutions, Boston Institute of Analytics, PIIDM, and more. All the programs typically focus on practical digital marketing skills, live projects, AI-enabled tools, and placement assistance, with course fees generally ranging from ₹15,000 to ₹1,49,000 depending on curriculum depth, certifications, and career support.

Among these, Marketing Launchpad by Kraftshala stands out for its placement-linked model, 850+ hours of practical training, AI-powered curriculum, and strong industry mentorship focused on real marketing execution. This makes it particularly valuable for job seekers, career switchers, freelancers, and business owners looking to build practical digital marketing expertise.

digital marketing courses in kanpur

According to The Financial Express, the momentum of digital marketing roles is significantly increasing in Kanpur due to an influx of investment in tier-2 and tier-3 cities, as they hold billions of users. The rise in digital roles has increased students’ interest in digital marketing courses in Kanpur. However, finding a trustworthy course that focuses on practical skills, not just theory, is critical. So, in this blog, we’ve handpicked the 10 best digital marketing courses in Kanpur that can help you build a successful digital marketing career.

How We Chose the Best Digital Marketing Courses in Kanpur

Here’s how we evaluated and shortlisted the top digital marketing institutes in Kanpur to help you choose the right program.

  • Practical Learning & Live Projects: Because digital marketing is an execution-driven field, we prioritized courses that focus on hands-on learning through live campaigns, real projects, internships, and marketing tools, rather than theory-heavy classroom instruction.
  • Placement Accountability: Institutes that show clear accountability for student career outcomes were ranked higher. This includes placement-linked programs, transparent hiring data, or outcome-based models tied to minimum salary benchmarks, which reflect confidence in their training quality.
  • Industry Access & Recruiter Network: We preferred institutes with strong connections to agencies, brands, and hiring partners, as this exposure helps learners better understand industry expectations and job opportunities.
  • Placement Assistance: We have given priority to programs that offer structured job support, including resume building, interview preparation, and active hiring assistance. It ensures that students receive career guidance beyond classroom training.
  • Future-Ready & AI-Enabled Curriculum: We also prioritized institutes that teach modern marketing tools, AI-enabled workflows, analytics, and performance marketing skills, helping learners stay relevant in today’s rapidly evolving digital landscape.

Best Digital Marketing Courses in Kanpur: Comparison Chart (Updated for 2026)

Digital Marketing Institutes in Kanpur Course Duration  Course Fees  Mode of Learning  Placement Support 
Kraftshala  22 Weeks ₹149,000 + GST Online  They offer a placement-linked model, allowing you to get a 60% refund, if you do not get a job of minimum 4.5 LPA. 

[Learn More]

Rank Keywords  6 Months | 1 Year ₹20,000 Offline & Online  Yes
Li-Mat Soft Solutions  3-12 Months It ranges between ₹15,000 to ₹40,000. Offline & Online  Yes
Boston Institute of Analytics  4-10 Months  Not mentioned  Offline & Online  Yes
NDMIT Not mentioned Not disclosed  Offline & Online  Yes
YV Institute  40+ Hours  Not mentioned Online & Offline  Yes
Digital Vidya  6 Months  ₹65,000 Online Yes
Techstack 6 Months It starts from ₹11,000 per month. Online & Offline Yes
PIIDM  2.5 to 4 Months Not mentioned Classroom & Online  Yes
Digiperform 3-6 Months It ranges between ₹35,000 to ₹150,000.  Online Live Classes Yes

The 10 Best Digital Marketing Courses in Kanpur

1. Kraftshala’s Marketing Launchpad

Kraftshala Marketing Launchpad Program

Marketing Launchpad by Kraftshala is one of the best digital marketing courses in Kanpur for learners who want to build real execution skills aligned with how modern marketing teams operate. The program follows a 100% practical, 0% fluff approach, where students work on campaigns, performance metrics, and real marketing decision-making.

Its AI-enabled, industry-aligned curriculum helps learners stay updated with evolving tools, platforms, and workflows. Moreover, its placement-linked model and structured career support allow freshers, career switchers, freelancers, and business owners develop strong marketing capabilities.

In this course, learners receive training from experienced professionals from agencies, startups, and leading brands, along with guest sessions from CMOs and growth leaders. Overall, the program helps Kanpur-based learners gain hands-on exposure to real marketing execution and the working environment of professional digital teams.

  • Duration: 22 Weeks
  • Learning Mode: Online 
  • Certification: INDUSTRYCreds® certificate
  • Eligibility: Anyone is eligible to apply.
  • Live Projects: Helps you develop hands on digital marketing skills via live projects under the guidance of industry level experts.
  • Starting Salary: ₹4.5 to ₹10.05 LPA.  
  • Recruiter Companies: Nykaa, Google, Tata Cliq, Mama Earth, Publicis Groupe, Hive Minds, Media Brands, Growisto, SRV Media, Omnicom Group, Performics, The Souled Store, Sleepy Owl, and more. 

Course Fees:

Kraftshala’s Marketing Launchpad digital marketing course in Kanpur is priced at ₹1,49,000 + GST and follows a placement-linked model, where learners can receive a 60% fee refund if they do not secure a job with a minimum salary of ₹4.5 LPA. This outcome-focused pricing reflects the institute’s confidence in its training and placement ecosystem. EMI options are available, making the program accessible for students, job seekers, and career switchers.

Placement Support:

Marketing Launchpad provides structured placement support designed specifically based upon real hiring requirements in digital marketing. The institute provides guidance on portfolio development, interview preparation, resume building, and job-portal optimization, helping you become job-ready. Graduates from this program typically secure jobs ranging from ₹4.5-10.05 LPA, supported by Kraftshala’s strong employer network across agencies, startups, and brands. 

Course Syllabus: 

Course Modules Descriptions
Brand Strategy This module helps learners understand customer behavior, competitive positioning, and brand communication to build a strong marketing foundation. Students work on real marketing briefs, positioning frameworks, and AI-supported consumer research exercises.
Meta Ads (FB & Instagram) Students will execute the complete lifecycle of paid social campaigns, including targeting, budgeting, creatives, and optimization. The module focuses on hands-on campaign execution and performance analysis using industry tools.
Ecommerce & Quick Commerce In this module, you will understand marketing strategies for D2C brands and marketplaces like Amazon or Shopify, focusing on product visibility and performance marketing. Students gain exposure to real ecommerce campaigns and optimization techniques.
Google Search Ads  Students will learn to plan, structure, and optimize search advertising campaigns, including keyword research and bidding strategies. The module emphasizes practical campaign management across Google’s advertising ecosystem.
Advanced Google Ads  This module explores YouTube, Display, and Performance Max campaigns, helping learners build cross-channel advertising strategies. The focus is on budget allocation, targeting strategies, and performance optimization.
Search Engine Optimization  Learners understand on-page, off-page, and technical SEO fundamentals, along with search intent and content structure. The module prepares students to improve website visibility and measure search performance effectively.
Programmatic Advertising This module introduces the ad-tech ecosystem, automated media buying, and campaign execution using programmatic platforms. Students learn targeting strategies, bidding logic, and reporting workflows used in modern advertising.
Content and Social Media  In this module, students will learn to build content strategies across platforms, plan calendars, and create marketing content for social media and campaigns. The module also covers performance tracking and content optimization techniques.
Google Analytics and Dashboards  This module focuses on tracking marketing performance using GA4, attribution models, and dashboards. Learners practice data interpretation and KPI reporting to support marketing decisions.
Human Skills  In this module, students will learn communication skills, resume building, storytelling, and interview readiness skills that are specifically needed for marketing roles. This module will help you develop professional confidence and workplace readiness. 
Problem Solving  The module builds analytical thinking and structured decision-making skills through case-based learning. Learners practice solving real marketing and business challenges using frameworks.
Excel and Data Analysis  Students learn spreadsheet analysis, dashboards, formulas, and marketing data interpretation. The module helps learners make data-driven marketing decisions using Excel tools.

Course Review: 

Kraftshala has achieved a 4.5-star rating across 372 Google reviews. Many alumni also share their learning and placement experiences on LinkedIn and YouTube. Below, we’ve mentioned some real reviews by passed-out students to let you know the honesty of the Kraftshala course. 

I had a great learning experience with Kraftshala. The program is well-structured, practical, and industry-focused. The mentors were supportive and always ready to help. I’m grateful for the guidance and for getting placed at Performics Highly recommended for anyone serious about building a career in digital marketing.

– Trupti Kucheriya

See review here. 

Kraftshala has truly changed my life. I completed their 5.5-month digital marketing course, and the learning experience was so hands-on and supportive. The mentors explain everything in the simplest way and the placement team keeps pushing you until you’re confident. Because of their guidance, I’m now placed at PGD as a Trainee Analyst. So grateful for the entire team would definitely recommend this course to anyone wanting to start a digital marketing career!

– Mehvish Fatima

See review here. 

Expert Trainers

Marketing Launchpad by Kraftshala is led by experienced marketing professionals from leading brands, agencies, and high-growth startups. It helps students gain practical exposure to how digital marketing actually works in the industry. Each trainer brings expertise from a specific domain, helping students build both execution skills and strategic understanding.

Kraftshala Trainers - 1

Kraftshala Trainers - 2

Let me walk you through a few of Kraftshala’s talented trainers. 

Varun Satia – Founder & CEO, Kraftshala

An alumnus of FMS Delhi and BITS Pilani, Varun brings deep experience across brand-side marketing and education leadership. He focuses on helping learners understand how marketing decisions connect with real business outcomes.

Tejas Chaudhari – Performance Marketing Expert

With academic experience from IIM Lucknow, Tejas specializes in performance marketing, campaign optimization, and analytics-driven growth strategies. He helps learners understand how paid campaigns scale in real business environments.

Sanchari Biswas – Brand & Consumer Strategy Expert

Sanchari brings expertise in consumer insights, brand positioning, and communication strategy, helping learners understand audience behavior and messaging frameworks used by modern marketing teams.

Mani Makkar – Product Marketing Specialist

With a background in product marketing and customer journey design, Mani trains learners to connect product positioning, value propositions, and campaign execution in a structured way.

Arjun Sood – Digital Strategy & Client Consulting Expert

An IIM Lucknow graduate, Arjun brings a consulting perspective to digital marketing, helping learners understand campaign strategy, client communication, and business-focused execution.

Together, these trainers ensure learners in the Marketing Launchpad program don’t just learn digital marketing tools, but understand how marketing is executed in real companies and agency environments.

2. Rank Keywords 

Rank Keywords is one of the best digital marketing institutes in Kanpur focused on practical and career-oriented training. The course includes hands-on projects, expert trainer guidance, and real-world marketing tools to help students build industry-ready skills. Therefore, Rank Keywords can be the best digital marketing course in Kanpur for both beginners and professionals looking to start a career in the field of digital marketing.

  • Duration: 6 Months | 1 Year
  • Learning Mode: Offline + Online 
  • Certification: Yes 
  • Eligibility: Not mentioned. 
  • Live Projects: Gain hands on digital marketing skills by working on live projects. 
  • Internship: Yes
  • Fees: Its digital marketing course fees in Kanpur is ₹20,000. 
  • Placement: 100% Job Placement support. 
  • Starting Salary: Not mentioned. 
  • Recruiter Companies: Amazon, Mantora Group, Affinity, Delmins, Cognizant, The Visions Studio, and more. 
  • Curriculum Highlights: Website Development, Search Engine Optimization, Social Media Marketing, Google Adwords, Sales in E-commerce Platforms, Advanced SEO and Deep Blogging Secrets, Email Marketing, and more. 

3. Li-Mat Soft Solutions 

Li-Mat Soft Solutions offers practical digital marketing courses in Kanpur specifically designed to help students learn through real industry exposure. The program includes training with AI-integrated tools and opportunities to work on live client projects, giving learners hands-on experience. With 10+ years of experience, this digital marketing training institute provides professional, agency-style instruction that prepares students for real digital marketing roles. This digital marketing course is a strong choice for students looking to gain practical skills and understand how digital marketing works in an agency environment.

  • Duration: 3 Months | 6 Months | 10 Months | 12 Months
  • Learning Mode: Offline & Online 
  • Certification: Yes
  • Eligibility: Anyone can apply. 
  • Live Projects: You will gain practical skills by working on a client’s project. 
  • Internship: 30 & 60 days paid internship. 
  • Fees: The course fees are ₹15,000 for Foundation Course, ₹25,000 for Specialists Course, ₹35,000 for Professional Course, and  ₹40,000 for Diploma. 
  • Placement: 100% placement assistance. 
  • Starting Salary: Not mentioned. 
  • Recruiter Companies: Wipro, e-Zest, Blue Star, Globant, Flipkart, Amazon, Futurism, Brand Loom, and 300+ more hiring companies. 
  • Curriculum Highlights: Digital Marketing Introduction, Graphic Designing, Google Analytics, SEO, SEM, Email Marketing, Affiliate Marketing, and more. 

4. Boston Institute of Analytics 

Boston Institute of Analytics is a digital marketing and analytics program that balances foundational theory and practical application. It is one of the trusted digital marketing training institutes with a 4.95/5 rating from over 11,000 students. Students also benefit from exposure to a large professional network of 7,000+ industry mentors and advisors, which supports learning and career growth.

  • Duration: 4 Months | 6 Months | 10 Months
  • Learning Mode: Offline & Online 
  • Certification: Yes
  • Eligibility: Dual certificate 
  • Live Projects: You will gain hands on experience through popular brand campaigns like Coca-Cola’s Brand Engagement, HubSpot’s B2B Lead Generation, Redbull Marketing Strategy, and more. 
  • Internship: 2 Months training in Diploma course & 6 Months on-job training in Master Diploma. 
  • Fees: Not mentioned. 
  • Placement: Their placement cell supports 100% placement assistance. 
  • Starting Salary: Not mentioned.
  • Recruiter Companies: Capgemini, Accenture, Walmart, Unilever, Apple, Johnson&Johnson, Oracle, Microsoft, Netflix, American Express, Citi Bank, Cisco, Wells Fargo, and more.  
  • Curriculum Highlights: Search Engine Optimization, Social Media Marketing, Online Reputation Management, Gen AI in Digital Marketing, Funnel Marketing and Growth Marketing, Metaverse in Marketing, and more.

5. NDMIT 

NDMIT offers both offline and online digital marketing courses with modern classrooms, premium learning resources, and expert instructor support to create a practical learning environment. Students will receive lifetime support, allowing them to continue getting guidance even after completing the course. This marketing institute focuses on hands-on, industry-relevant training and flexible learning options to make learners job-ready. Overall, NDMIT is a good option for students looking for structured training with long-term academic and career support.

  • Duration: Not mentioned. 
  • Learning Mode: Online & Offline 
  • Certification: Yes
  • Eligibility: You can apply right after 12th class. 
  • Live Projects: Gain practical skills across varied online marketing tools by working on live projects. 
  • Internship: Yes 
  • Fees: Not disclosed. 
  • Placement: NDMIT offers 100% assistance in their placement drive. 
  • Starting Salary: The average package for freshers is 6 LPA and highest has reached up to 15 LPA. Plus, working professionals can get an average 50%  salary hike. 
  • Recruiter Companies: Microsoft, CashKaro, Bajaj, Adobe, Wheelys Cafe, Videocon, Sujata, Scoop Whoop, Radiate, Poker Baazi, and more. 
  • Curriculum Highlights: Website Creation, E-commerce with Shopify, Google Ads, Meta Ads, AI-Driven Data Science Course, Performance Marketing, SEO/GEO Mastery and more. 

6. YV Institute of Digital Marketing

YV Institute offers digital marketing courses in Kanpur with flexible learning options through hybrid training sessions, which make it convenient for students and working professionals. The program includes job placement assistance, complementary courses to expand skills, and hands-on project experience to build practical knowledge. Students also get access to exclusive hiring events with top companies, along with mentorship and career-focused support. Therefore, YV Institute is a strong option for learners looking for practical exposure and structured career opportunities in the digital marketing field.

  • Duration: 40+ hours
  • Learning Mode: Hybrid Training (Online + Offline)
  • Certification: Yes 
  • Eligibility: Not as such. 
  • Live Projects: You will gain hands on experience by working on real-world projects and AI marketing tools. 
  • Internship: Yes 
  • Fees: Not mentioned.
  • Placement: Yes, they offer 95% job guarantee. 
  • Starting Salary: Not disclosed. 
  • Recruiter Companies: Paytm. Google, Genpact, Flipkart, Beautiful You, News Hawkers, UIFS, Meesho, WebTech, Trinity Group, PhonePe, and 50+ worldwide businesses. 
  • Curriculum Highlights: Performance Marketing, SEO, Influencer Marketing, Social Media Marketing, Email Marketing, Content Creation, Video Editing, and more. 

7. Digital Vidya 

Digital Vidya offers one of the best digital marketing courses in Kanpur, incorporating future-ready marketing skills with AI integration. The institute has trained 120,000+ professionals (including CXOs), making it a reputable institution in the digital marketing education space. In this course, learners will gain exposure to both strategic and technical aspects of digital marketing with AI-driven learning.

  • Duration: 6 Months 
  • Learning Mode: Online 
  • Certification: Yes 
  • Eligibility: Anyone with internet connection and basic computer knowledge can apply. 
  • Live Projects: You will learn to use marketing tools like Ahrefs, Rank Math, Moz, Google Ads, Yoast, SEMrush, etc., by directly participating into live projects and learn from 
  • Internship: Yes 
  • Fees: They offer online digital marketing courses at ₹65,000. EMI and Finance Support is also available. 
  • Placement: 100% Job Assistance, helping you secure a job in the digital marketing field. 
  • Starting Salary: Not disclosed. 
  • Recruiter Companies: Reliance Industries Limited, Sony, Zara, Upwork, CNBC, NDTV, Dabur, Zoho, Accenture, Freelancer, Amazon, and more. 
  • Curriculum Highlights: Inbound Marketing, SEO, SEM, Facebook Marketing, Advanced Digital Marketing Sessions, Blog Development, Web Analytics, and more. 

8. Techstack

Techstack offers multiple digital marketing courses in Kanpur that help learners build practical skills through in-depth training, real-world projects, and tool-based learning. More than 18,000 professionals have been trained by this digital marketing institute through top university faculties, which ensures structured and quality instruction. Students at this institute will also create portfolio-worthy projects based on a global curriculum, making this course suitable for those aiming to build industry-ready expertise in digital marketing.

  • Duration: 6 Months 
  • Learning Mode: Online & Offline 
  • Certification: Yes, they offer industry recognized certifications. 
  • Eligibility: You need to have a basic understanding of computers and an internet connection. 
  • Live Projects: Active projects will help you gain both theoretical knowledge and practical skills, allowing you to ace your digital marketing career. 
  • Internship: 45 days training 
  • Fees: The program starts from ₹11,000 per month. In addition, they also offer a No Cost EMI option. 
  • Placement: 100% Job Support. 
  • Starting Salary: Techstack claims to help get the job of at least ₹25,000 per month. 
  • Recruiter Companies: Big Bazaar, Fun Cinemas, Bata, Levis, Timex, Looks Unisex Salon, Pizza Hut, Lovable, HCL, State Bank of India, HDFC Bank, Nike, and more. 
  • Curriculum Highlights: Website Planning and Creation, E-Commerce Marketing, Pinterest Marketing, SEO, SMO, SEM, Google Analytics, Email Marketing, LinkedIn Marketing, Twitter Marketing, Facebook Marketing, Google AdSense, and more. 

9. PIIDM 

PIIDM offers digital marketing courses backed by 11+ years of experience in training students and professionals. All these digital marketing courses in Kanpur are designed on the basis of agency-style training, allowing learners to understand real digital marketing workflows. Their strong track record includes 51,682+ job placements, 2,470+ students starting freelancing careers, and 635+ launching their own startups. With its focus on practical learning and career outcomes, PIIDM is a solid option for those looking to build confidence in digital marketing.

  • Duration: 2.5 Months for Weekdays Classes | 4 Months for Weekend Classes 
  • Learning Mode: Classroom + Online Training 
  • Certification: Yes 
  • Eligibility: Anyone with internet connection and basic computer knowledge can apply. 
  • Live Projects: You will learn using 50+ digital marketing tools, including SEMrush, Moz, SEOptimer, Google Keyword Planner, Google Search Console, etc., by directly working on the active projects. 
  • Internship: 2 months training 
  • Fees: Not mentioned. 
  • Placement: Yes, they offer 100% job placement by helping you build a resume and portfolio, prepare for an interview, lifetime membership of a job support group, and more. 
  • Starting Salary: Not disclosed. 
  • Recruiter Companies: Flipkart, Amura, Futurism, Wipro, Infosys, Amazon, BrandLoom, Kumar Properties, and more. 
  • Curriculum Highlights: E-Commerce Creation, Video Creation, Search Engine Optimization, Social Media Optimization, Content Marketing, Copywriting & Ads, Lead & Traffic Generation, Landing Page Optimization, LinkedIn Marketing, SEM, Google Analytics, Dropshipping, and more. 

10. Digiperform 

Digiperform is an established digital marketing institute in Kanpur with 10+ years of experience and has trained over 75,000+ students across programs. The institute reports 57,000 placements, including 13,300+ freshers who secured their first job and 9,000+ professionals who achieved salary hikes after training. Digiperform focuses on career-oriented learning and practical digital marketing skills, making it a recognized option for students and professionals looking to grow in the digital marketing field.

  • Duration: 3-6 Months 
  • Learning Mode: Online Live Classes
  • Certification: Yes
  • Eligibility: Anyone can apply. 
  • Live Projects: Participating into live projects 
  • Internship: Yes
  • Fees: It ranges between ₹35,000 to ₹150,000 depending upon the course you select. 
  • Placement: With 36,000+ students successfully placed, they offer strong placement guarantee by supporting in building resume, portfolio, taking mock interviews, providing 24*7 LMS jobs access, and more. 
  • Starting Salary: Not mentioned
  • Recruiter Companies: Internshala, Logisoft, Tenovia, Aakash, The Souled Store, Bajaj, Hindustan Unilever Limited, Videocon, Lava, Microsoft, Accenture, and more.
  • Curriculum Highlights: Online Lead Strategy, Video Marketing, Website Building, SEO, Web Analytics & Traffic Reporting, Landing Page Optimization, Online Advertising, Email Marketing, Inbound Marketing, and more. 

Enrol in the Best Digital Marketing Course in Kanpur Today!

For all serious learners in who seek for real career outcomes in the field of digital marketing, Kraftshala’s Marketing Launchpad is one of the best digital marketing courses available in Kanpur. It is a 22 week placement linked program built on practical execution, industry projects, and hiring-aligned training, developed in collaboration with recruiters like Publicis, GroupM, Nykaa, Mamaearth, Dentsu, and Performics.

Here’s what makes this program different from many digital marketing courses available today:

  • Outcome-Driven Placement Model: With a 94% placement rate, learners pay the full fee only after securing a job with a minimum salary of ₹4.5 LPA, reflecting strong accountability toward career results.
  • Real Industry Project Experience: Students work on multiple live marketing projects across Meta Ads, Google Ads, SEO, Programmatic, Ecommerce, Content, and Social Media, helping them build a portfolio that demonstrates real execution ability.
  • Career-Focused Mentorship: The program includes personalized career guidance, mock interviews, resume refinement, and recruiter feedback, helping learners confidently prepare for digital marketing roles.
  • AI-Enabled, Industry-Relevant Curriculum: With AI-integrated learning and modern marketing tools, the curriculum prepares learners for current digital marketing workflows and evolving job roles, not outdated marketing practices.

Among all courses in Kanpur, Kraftshala’s Marketing Launchpad offers a more structured pathway from learning to transitioning into a digital marketing role with confidence and practical experience.

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ABOUT THE AUTHOR
Eshu Sharma
Co-founder & Head of Academics, Kraftshala
Eshu Sharma is the co-founder and Head of Student Experience at Kraftshala, the largest marketing jobs providing edtech platform in India.... read more